Communication, Strategy, and Politics

Series Editors: Thierry Giasson and Alex Marland

Communication, Strategy, and Politics is a ground-breaking series from UBC Press that examines elite decision making and political communication in today's hyper-mediated and highly competitive environment. Publications in this series look at the intricate relations between marketing strategy, the media, and political actors and explain how this affects Canadian democracy. They also investigate such interconnected themes as strategic communication, mediatization, opinion research, electioneering, political management, public policy, and e-politics in a Canadian context and in comparison to other countries. Designed as a coherent and consolidated space for diffusion of research about Canadian political communication, the series promotes an interdisciplinary, multi-method, and theoretically pluralistic approach.