Jim Fredrick

Jim Fredrick is a trailer editor, studio marketing executive, and film professor. He was president of marketing at Castle Rock Entertainment (1990–1997); senior vice-president of creative advertising at Warner Bros. (1997–2008); and executive vice-president of marketing at Sony Screen Gems (2008–2010). He founded Jim Fredrick Motion Picture Marketing in 2011 and is a tenured professor of entertainment marketing at Dodge College of Film and Media Arts, Chapman University,the fourth-ranked film school in the country.